$20 to $40

And the Waggiest Tail Award goes to… Bashful Fudge Puppy loves trotting along and snuffling about for sticks! A cocoa-cream spaniel with rumply ear...

A champion digger and champion cuddler! Albert Jack Russell is a happy pup in soft cream fur with black and brown patches. With perky ears a...

Alice in Wanderland! Loveably luminous, Alice Axolotl is a whole lot of kooky in hot pink floof! This ambling amphibian is bubblegum-bright, with s...

Ripe for a giggle! Get your five-a-day in an adorable way with Amuseable Avocado! Green and soft, our veggie friend has a clever two-ton...

Clip an avo to your bag and smash the day! Amuseable Avocado Bag Charm is beautifully plump with a chunky suedette sto...

Rise and shine! Salut! Amuseable Baguette has hopped straight out of the cosy oven to meet you! This golden loaf is deliciously ...

Hola amigos! Amuseable Chilli Pepper is the hottest name right now (and not just on the Scoville scale)! This crescent pepper has fiery ...

Take the weather with you! Fluffy and merry with soft, snowy fleece, that’s the Amuseable Cloud Bag Charm! Thi...

Wake up and snuggle the coffee! The perfect partner for busy, dizzy days, that's Amuseable Coffee-To-Go! This nuzzly neutral cup is a ke...

A thank-you gift for a cosmic friend! Amuseable Cream Star has fallen down, but at least they've had a soft landing! This bright-eyed star has ...

Coffee Break Cuddles A treat for the eyes, Amuseable Doughnut is a burst of kooky sweetness! With soft golden dough, berry-pink icing, s...

Wear your heart on your shoulder! Every day can be Valentine's with Amuseable Heart Bag! This huggable heart has soft scarlet fur and ...

Let's twist again Funky and fresh, Amuseable Slice of Lime is the zestiest of companions! A fun-loving fruit with gently textured softness on t...

Anyone for desert? Looking pretty funky with a fluffy red crown and green grid-pattern stem, it’s Amuseable Moon Cactus! This da...

Amuseable Popcorn brings a jumbo serving of joy! A squat, snuggly carton in red and white stripes, brimming with clouds of two-tone popcorn, th...

Paddle do nicely! Amuseable Sports Table Tennis is gorgeously textured and ping-ponging with colour! From that caramel-nougat suedette handl...

Keeping it cumulonimbus! Amuseable Storm Cloud might look overcast, but everyone who sees this fluffy grump smiles! With tufty grey fleece, ...

Sure to raise smiles wherever you go! Brighten up that gloomy rucksack with the Amuseable Sun Bag Charm! This smiling sun ...

Bready to go! Popping up with good morning vibes, it’s the Amuseable Toast Bag Charm! This wholemeal cutie has a t...

Amuseables Boiled Egg Graduation can't wait to celebrate! With super-soft fur in cream and yellow, and a cotton mortarboard with golden ta...

Amuseables Boiled Egg Groom can't wait to say, ‘I do’! With super-soft fur in cream and yellow, and a suedette top hat with black satin band, t...

Amuseables Boiled Egg Scuba can't wait to explore! With super-soft fur in cream and yellow, embroidered goggles and blue suedette flippers...

Wherever you go, wear your heart on your bag! The Amuseables Cream Heart Bag Charm is a gorgeous pop of soft cream with ...

Say Ciao to Amuseables Gelato! A textured scoop of strawberry pink gelato sits in a blue and cream striped cotton cup. With waffle boots a...